Category Archives: XII. The Attack

XII. The Attack – Stay Disciplined

Sun Tzu said: 21. But a kingdom that has once been destroyed can never come again into being; nor can the dead ever be brought back to life. 22. Hence the enlightened ruler is heedful, and the good general full … Continue reading

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XII. The Attack – Avoid Prestige

Sun Tzu said: 18. No ruler should put troops into the field merely to gratify his own spleen; no general should fight a battle simply out of pique. In business: 18. No leader should put his team into competition to … Continue reading

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XII. The Attack – Spirit of the Enterprise

Sun Tzu said: 15. Unhappy is the fate of one who tries to win his battles and succeed in his attacks without cultivating the spirit of enterprise; for the result is waste of time and general stagnation. In business: 15. … Continue reading

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XII. The Attack – Control Tower

Sun Tzu said: 11. A wind that rises in the daytime lasts long, but a night breeze soon falls. 12. In every army, the five developments connected with fire must be known, the movements of the stars calculated, and a … Continue reading

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XII. The Attack – Delivery and Direction

Sun Tzu said:  9. (4) If it is possible to make an assault with fire from without, do not wait for it to break out within, but deliver your attack at a favorable moment. 10. (5) When you start a … Continue reading

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XII. The Attack – The Five Ways

Sun Tzu said:  1.  There are five ways of attacking with fire.  The first is to burn soldiers in their camp; the second is to burn stores; the third is to burn baggage trains; the fourth is to burn arsenals … Continue reading

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