Category Archives: Culture

VIII. Variation in Tactics – Readiness

Sun Tzu said: 11. The art of war teaches us to rely not on the likelihood of the enemy’s not coming, but on our own readiness to receive him; not on the chance of his not attacking, but rather on … Continue reading

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VII. Maneuvering – A Keen Spirit

Sun Tzu said: 28. Now a soldier’s spirit is keenest in the morning; by noonday it has begun to flag; and in the evening, his mind is bent only on returning to camp. 29. A clever general, therefore, avoids an … Continue reading

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VII. Maneuvering – Robbing the Spirit

Sun Tzu said: 26. In night-fighting, then, make much use of signal-fires and drums, and in fighting by day, of flags and banners, as a means of influencing the ears and eyes of your army. 27. A whole army may … Continue reading

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VII. Maneuvering – A Single United Body

Sun Tzu said: 24. Gongs and drums, banners and flags, are means whereby the ears and eyes of the host may be focused on one particular point. 25. The host thus forming a single united body, is it impossible either … Continue reading

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VII. Maneuvering – Culture and Systems

Sun Tzu said: 23. The Book of Army Management says:  On the field of battle, the spoken word does not carry far enough:  hence the institution of gongs and drums.  Nor can ordinary objects be seen clearly enough:  hence the … Continue reading

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VII. Maneuvering – Giving Credit

Sun Tzu said: 20. When you plunder a countryside, let the spoil be divided amongst your men; when you capture new territory, cut it up into allotments for the benefit of the soldiery. In business: 20. When you reap the … Continue reading

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VII. Maneuvering – Securing Resource

Sun Tzu said: 11. We may take it then that an army without its baggage-train is lost; without provisions it is lost; without bases of supply it is lost. In business: 11. We may take it then that a team … Continue reading

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VII. Maneuvering – Getting the Right People

Sun Tzu said:  1.  In war, the general receives his commands from the sovereign.  2. Having collected an army and concentrated his forces, he must blend and harmonize the different elements thereof before pitching his camp. In business: 1. In … Continue reading

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V. Energy – Control of a Giant

Sun Tzu said:  1.  The control of a large force is the same principle as the control of a few men:  it is merely a question of dividing up their numbers. In business: 1. The control of a large company … Continue reading

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I. Laying Plans – The Company Culture

Sun Tzu said: 5,6. The Moral Law causes the people to be in complete accord with their ruler, so that they will follow him regardless of their lives, undismayed by any danger. In business: 5,6. The Company Culture, Values and Mindset … Continue reading

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