Monthly Archives: December 2010

IV. Tactical Dispositions – Defence

Sun Tzu said:  1.  The good fighters of old first put themselves beyond the possibility of defeat, and then waited for an opportunity of defeating the enemy. In business: 1. The good leaders of old first put themselves beyond the … Continue reading

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III. Action by Stratagem – Taking the Market Intact

Sun Tzu said:  1.  In the practical art of war, the best thing of all is to take the enemy’s country whole and intact; to shatter and destroy it is not so good.  So, too, it is better to recapture … Continue reading

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II. Waging Business – The Cost of Heavy Campaigning

Sun Tzu said:  1. In the operations of war, where there are in the field a thousand swift chariots, as many heavy chariots, and a hundred thousand mail-clad soldiers, with provisions enough to carry them a thousand li, the expenditure … Continue reading

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I. Laying Plans – Conclusion

Sun Tzu said: 25. These military devices, leading to victory, must not be divulged beforehand. 26. Now the general who wins a battle makes many calculations in his temple ere the battle is fought.  The general who loses a battle … Continue reading

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I. Laying Plans – Perception and Action

Sun Tzu said: 22. If your opponent is of choleric temper, seek to irritate him.  Pretend to be weak, that he may grow arrogant. 23. If he is taking his ease, give him no rest.  If his forces are united, … Continue reading

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